The reusable bottle manufacturers are competing in a crowded market. There are plenty of players and they are all trying to stand out from the crowd, launching different types and colors of bottles. Some invest more effort into differentiating their products through special cap features, production processes, or materials.
We believe that it just isn’t enough. The customers are striving for more. They want to feel noticed, they want to feel like someone knows them and cares about them. Here comes in: Smart Bottles. Water.io is a Bluetooth-enabled water bottle technology, connected to a personalized mobile app. The mobile app tracks their water consumption, builds their own profile recommending how much more water they need to drink in order to feel healthy and strong. The manufacturer, on the other hand, will be able to charge significantly more for the smart bottle, increasing the profit margins, and get access to their customers’ behaviors unveiling data never seen before.
We put together this infographic showing how smart bottles increase revenues for reusable water bottle manufacturers. There’s more into it then just sheer higher price.